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Bullfrog Media

We Are Bullfrog.

We are game-changing storytellers, whose sole mission is to support our clients across all areas of brand development & marketing strategy.

Specialising in online & digital media, gain innovative ideas from those who started from the beginning of the digital shift. Our independent-agency, can help you through every element of a creative brief, from the idea to the strategy built-in behind it, we’ve got you covered.

Bullfrog Media

Penfolds ― 1990 Single Batch Brandy

Penfolds, a brand with an incredibly rich history wanted a video that brought together both their established heritage and their bold new direction for an exciting new product. The Lot 1990 single batch Brandy was that product, an exciting innovation that had been kept secret for 28 years.

Over the course of the release, we travelled from Max Schubert humble home in at Magill Estate to the Barossa Valley to capture all the moments and places that makes Penfolds the brand they are today. The video narrative presents the history and heritage of Penfolds and ties it to it’s core beliefs of experimentation and innovation. The climax brings the Lot 1990 to the public eye in the culmination of experimentation of ingredients tied in with the rich history of Penfolds at Magill Estate.
Penfolds ― 1990 Single Batch Brandy
Penfolds ― 1990 Single Batch Brandy
Penfolds ― 1990 Single Batch Brandy

Creative ― Videography ― Photography

Penfolds ― 1990 Single Batch Brandy
Penfolds ― 1990 Single Batch Brandy
Bullfrog Media

Casio ― Baselworld Edifice Release

A collaboration with Casio took us to London, Zurich and finally Baselworld, the legendary luxury convention based in Basel, Switzerland. The main feature of the Edifice was it’s ability to switch timezones by being connected to the users smartphone, thus our brief detailed the visual storyline beginning in Melbourne and concluding in Basel by way of London and Zurich, with each timezone being highlighted by a landmark under time-lapse.

Casio ― Baselworld Edifice Release
“The fast paced movements and cuts highlight the fast paced lifestyle of the Edifice timepiece and it’s ability to quickly adapt to each new destination along it’s journey around the world. The sound design was created by recording every new environment and landmark and subtly adding it into each scene transition, to give the viewer the raw feeling of fast paced travel to iconic destinations around the world without chaotically interrupting the narrative.”
Casio ― Baselworld Edifice Release
Casio ― Baselworld Edifice Release
Casio ― Baselworld Edifice Release

Creative ― Videography ― Photography

Casio ― Baselworld Edifice Release
Casio ― Baselworld Edifice Release
Bullfrog Media

Clinique ― X MBFW

The collaboration with Clinique and their Australian ambassador Steph Claire Smith took us to Sydney Fashion Week, hitting backstage at the Hansel And Gretel runway show. This was all about girl power, having fun and highlighting the carefree attitude all girls hit the runway with.

Clinique ― X MBFW
“Beginning with the Clinique team getting Steph ready, we chase Steph paparazzi style as she meets with all the media and fans that Sydney Fashion Week has to offer before she finally makes it backstage to chat with all the girls walking the runway for Australian fashion powerhouse Hansel and Gretel.”
Clinique ― X MBFW
Clinique ― X MBFW
Clinique ― X MBFW

Creative ― Videography ― Photography

Clinique ― X MBFW
Clinique ― X MBFW
Bullfrog Media

Regal ― AFL Affiliation

You don’t exactly get excited when shopping for a new mattress, so when Regal Sleep Solutions came to us with an idea to feature elite AFL players in short form videos, we decided to approach the project from a more personal angle.

Regal ― AFL Affiliation
“In the comfort of their homes, we sat down with each player and talked all aspects of life and football, which would eventually lead to the importance each of them place on sleep as an elite athlete. We wanted to create more personal content which would be vastly more interesting than simply endorsing the brand, creating a relationship between the player and the audience in a way we’re not quite used to.”
Regal ― AFL Affiliation
Regal ― AFL Affiliation
Regal ― AFL Affiliation

Creative ― Videography ― Photography

Regal ― AFL Affiliation
Regal ― AFL Affiliation